
The Worcester Liberal Democrats have congratulated Councillor Sam Ammar and her team following their impressive victory in the Bromsgrove South by-election yesterday.
The result marks another significant gain for the Liberal Democrats across Worcestershire, reflecting growing support for a fairer, more inclusive, and community-focused approach to local politics.
Stuart Wild, Chair of Worcester Liberal Democrats, said “This outstanding result demonstrates that people are waking up to Reform, a party with extreme right-wing views that seeks to divide people. People are starting to realise that the Liberal Democrats are the sensible alternative to failing Labour and Conservative administrations.”
Worcester County Councillor Mel Allcott expressed her delight at Councillor Ammar’s success, praising her hard work and commitment throughout the campaign.
Cllr Allcott, who along with Councillors Sarah Murray, Karen Holmes and John Rudge assisted Cllr Ammar in her campaign said “This is a fantastic achievement for Sam and the rest of her team, It shows that voters across Worcestershire want a fresh start — one that puts community, compassion, and common sense at the heart of decision-making.’
‘We look forward to working closely with Councillor Ammar and other Liberal Democrat representatives across the county to continue delivering positive change for local residents.”
Cllr Sarah Murray said “It was a real privilege to be part of the team supporting Sam Ammar in South Bromsgrove. The energy and commitment on the ground were incredible — from early morning until long after dark.
Voters told us they wanted a sensible alternative to the noise and division of Reform, and that’s exactly what Sam and the Liberal Democrats offered: a campaign rooted in listening, respect and community.
This result shows that when we stay positive and focused on local people’s priorities, the Liberal Democrats can win anywhere.”